Common Internationalization Decision Models

The following lists a common decision model that enterprises can refer to in the process of making internationalization decisions, from macro to micro. Covering the macro market environment assessment and the applicability of the enterprise's own products and market entry, step by step into the actual decision of the enterprise:

1. Strategic decisions in international expansion

2. PESTEL(Political,Economic,Social,Technological,Environmental,Legal)model

3. Research for international market entry

4. International market entry mode strategy

5. International market entry mode applied according to customer needs and product characteristics

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